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What is Your Attitude Toward "High Tech Hotels"?

Question asked by fschumpert on Apr 30, 2016
Latest reply on May 1, 2016 by fschumpert

Some of you "Insiders" might have already read the article, "The Cold Comforts of High-Tech Hotels", in today's Off Duty section of the Wall Street Journal, publishing information about how many hotels - Hilton, Starwood and Marriott included - are adapting their facilities to cater to the growing high-tech marketplace (personal labor reduction in disguise - my opinion).

 

Specifically, the Hilton McLean Tysons Corner, Virginia (USA), hotel now "employs" a two-foot tall robot, "Connie", concierge at the reception desk to advise guests regarding the hotel's services (see "Connie" in white uniform from photo below); and at the Aloft hotel in Cupertino, California, a robotic butler, "Botlr", delivers items, such as missing toiletries (toothbrush, razor, etc.) to your room. Room key will soon be obsolete replaced by your Smartphone, coded for entry by the front desk, or perhaps via mobile check in from a distance. Some Marriott hotels already have this system in place.

 

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Here's the irony: More than likely, you probably won't find these "services" at lower-costs Motel 6, Red Roof Inn, or Days Inn, or perhaps Marriott Fairfield Inns,  the hotel chains that seemingly survive on lower operating costs margins. Most likely, they couldn't afford cost of a robot. So, when you pay $150-300+ per night for more luxury-oriented hotel rooms, would you feel welcomed, appreciated, comforted (other verbs welcomed) by non-personal, high-tech robots, or a programmed-humanoid, than a real, live, personable human being with an more extensive vocabulary, or is this going to be the "New Norm"? Marriott, along with other hotels, encourage guests' reporting outstanding service from their hotel personnel; should we offer the same to "Connie"? (erc posted a similar article in 2014)

 

It's one thing to check in at the airport kiosk via computer, but are hotels going too far with this "development", or might this just be another attempt to demonstrate how techno-savy the hotel is? Maybe the "Mattrix" is really true!

 

For those who don't read the WSJ, here is link to article to which I've referenced: Are High-Tech Hotels Alluring—or Alienating? - WSJ

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